A Comparison of Emergency Management Social Media Use in the United States and England

Abstract

A survey was distributed to U.S. county-level emergency managers in 2014 which included questions exploring the importance of barriers to use of Social Media (SM) for dissemination and collection of information during disasters. Key questions were replicated in a survey of emergency responders in England in 2015-2016. There are many similarities in the perceived importance of various specific barriers, but also many significant differences in results. For example, in both samples, trustworthiness of data and information overload are among the top barriers to collecting SM data. However, agencies in England are more likely to have official policies prohibiting the use of SM (58% in England vs. 25% in the U.S.). The differences suggest that software enhancements to deal with the technical problems of trustworthiness and information overload may be universally useful, but other barriers to use need to be addressed through organizational and policy measures